The office productivity suite is among the most important business tools. From the word processor to spreadsheets, Microsoft’s cloud-based Office 365 has it all, and businesses are adopting it in greater numbers. In order to provide businesses with the software they need, Microsoft relies heavily on plans.
Marketing and brand management is an important business process, one which has been influenced heavily by social media platforms like Facebook. While some companies and users find it easy to use, it can be mystifying and downright scary to others. In an effort to help businesses get more out of the platform, Facebook has recently launched a business specific page.
Social media has become so mainstream that many people now use platforms like Facebook as their main form of communication. Often users will even check if a company has a Facebook page before searching the Internet. With the ever-expanding number of users, the company’s developers are constantly introducing new features to make the platform better.
Facebook can be a terrific marketing tool for your company. With a solid and active profile, you could see your brand grow and with it an increase in customers. The problem is, many companies set up a profile but don’t bother to track how their efforts are doing.
The security of a business computers and networks is likely top of mind for many business owners. There are constant threats that you need to be aware of, with one of the more prevalent being malware. It seems like nearly every week there is some new security threat that could potentially infect your systems.
With the heavy adoption of social media users have started to share information they usually wouldn’t and some go so far as to literally divulge everything. It’s kind of weird that on one hand we are happy for others to know so much and on the other, we demand information privacy too.
Companies that are successful have great customer service, and employ social media sites like Facebook to help build brands and connect with customers on a more personal level. The problem some businesses have is taking superior physical customer service and translating it to social media, with comments or posts sometimes coming across as rude.