Apple plans to restore iPad sales with a new ad

Apple plans to restore iPad sales with a new ad

Apple’s iPad isn’t the top-selling tablet it once was, as sales have continued to drop over the past few years. In a bid to rally sales, Apple has introduced a new iPad ad campaign, titled “everything changes with iPad”. The latest ad from Apple aims to show how individuals can use the iPad to change the way they do things everyday.

You might want to return to a full-sized iPad

You might want to return to a full-sized iPad

If you’re on-trend and at the forefront of developments in the Apple range, you’ve long since switched your allegiance from what suddenly seems like a clunky, oversized iPad, and are using the sized-down iPad Mini. The changes almost echo the trend in pre-smartphone times, when smaller, smaller, smaller was all we were hungry for.