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Community is important. As humans we rely on it to support us and many of us strive to contribute to it. When it comes to the Internet, community has gone online in the form of social media, forums and the suchlike. This is a great way for companies to connect with their customers and show their more ‘human’ side. For users of Google+, there’s a new community oriented feature that has just been launched.
Google+’s new Communities feature is similar to Facebook Groups, in that users can create a public or private ‘community’ around a specific topic or idea.
The whole idea of Communities is to provide a way for users to connect with one-another based on their common interests, or meet new people who have similar interests. From there, they can share information, ideas, etc.
There are some great features of Communities that businesses with Google+ accounts can take advantage of, including being able to:
While Google+ is less popular than Facebook, Twitter, etc. Google is pushing it, and the number of users is starting to rise. If you have a presence on Google+ it could be a good idea to look into Communities and how it can help your company. Interested? Contact us today to see how we can help.