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Surprise, surprise! According to Forrester Research, an analyst firm, small businesses buy and use software differently than their larger brethren. More than 2,200 IT executives and technology decision-makers in North America and Europe were polled, and the findings show that:
These conclusions come from the recent Forrester Research report The State Of SMB Software: 2009and data from Forrester’s Enterprise and SMB Software Survey “Enterprise Versus SMB: Who Influences Your Software Purchasing Decisions?” and “Software Budget Outlook And Preferred Purchasing Channels By Company Size: 2008 To 2009”. You can purchase the research at Forrester’s website or go to bMighty to read a summary. Do you agree with the findings? Let us know – we’re interested in what you think.
Published on 14th July 2009 by Jeanne DeWitt.