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Google Search is the most widely used search engine in the world. Did you know that there are several Advanced Search queries that you can use to get better results? Spending more time than you’d like to searching the Web, instead of doing actual work, can be extremely damaging to your bottom line if you aren’t careful. Google’s Advanced Search queries might be the solution you’re looking for.
If you are looking for a specific word or phrase on a website, you can enter keyword site:sitename.com in the search bar, and Google will return pages that contain the keyword in the site you listed.
For example, if you’re looking for the word ‘business’ in the website examiner.com, then your search query would be – business site:examiner.com
Using this search query will show all the pages/posts in examiner.com that mention the word ‘business’.
If you type keywords or phrases as you usually would in the search box, Google won’t give you exact results. For example, if you type in the phrase ‘business strategies’ (without quotation marks), you’ll get results for both business and strategies. If you want results that contain the exact phrase, then you simply have to add quotation marks around your phrase – “business strategies”. You can include as many words as you like, and if Google finds an exact match, you’ll see the result.
This is one technique that other writers or webmasters use to see if someone’s plagiarized their content.
If you like one website or page and would like to find similar sites you can enter related:sitename.com. This search query is perfect for client prospecting.
For example: If one of your customers was softwaremedia.com and your target market is companies that are selling software, you can just type in related:softwaremedia.com in the search field. Doing this will give you the URLs of sites that are similar to softwaremedia.com.
If you enter intitle:keyword, for example intitle:business strategies, in Google’s Search bar, you will get results that have the keyword phrase “business strategies” in the title. This can include articles and Web page titles.
If you have any questions about how to make your business more efficient, contact us today and our associates will help you.
Published on 22nd January 2014 by Jeanne DeWitt.